The
world is abuzz with the fact that the Philippines are indeed creating quite a
ripple in the BPO sector! Call centers in the Philippines are ensuring that
they keep the investors happy and interested.
The Reasons why the
Philippines is Crowned The King of the BPO Sector
The following reasons would throw some
light why the Philippines is regarded as
the hub of the BPO Sector,
- Call Center- It is the most important and the reason why foreign investors are attracted in the first place in the country. Plush offices are scattered all over the country and give evidence in itself that the BPO Philippines means big business!
- IT services- IT services like programming and software development are also rising up the popularity charts and hence a reason for outsourcing to be the reason why foreign investors are queuing before the Philippines.
- Marketing with the help of internet- This industry is gaining steady momentum. The Philippines offer nominal rate in comparison with other countries.
- SEO- This is industry is fast climbing the popularity charts, in terms of outsourcing.
- Virtual employees- Companies choose Filipino workers because they work for less pay.
India vs. the Philippines
It is the battle between these two
Asian nations, India and Philippines to be the frontrunner in for tasks for the
Business Process Outsourcing Centre. Why has the Philippines gained in
importance and almost nudged India out of competition? Going by the huge
population in India, according to sources, India has a working population of
484 million as against the Philippines meager
38 million. But still, the Philippines is
almost breathing down India’s neck. So what could be the reason behind BPO
Philippines steep rise to success?
The growth of the BPO sector in the
Philippines
So what is the Philippines doing right
and the other Asian nations are failing to notch up? The Data Privacy Act which
keeps all information handled by the Philippines calls centers, private especially sensitive
information like details of bank etc. This has helped the Philippines score big
in the BPO sector.
Support of the Philippines Government
The Government
supports the Philippines Call Centres completely by ensuring
implementation of programmes which would be conducive to the mushrooming of
business centers in the country. Breaks
in taxations are provided for organizations
that operate in Special Economic Zones known as Ecozones. The government is
further ensuring that the workforce is just right and ready for the booming call
centers in the Philippines. The
government is building a strong
infrastructure for the BPOs. Some of the things which are really helping the
industry are:
Ideal Location
The Philippines is located in the
business hub of Asia. The location is ideal for western countries to have
dealings with not only the Philippines but rest of Asia as well owing to its
strategic location. The ASEAN free trade agreement(AFTA) has ensured that
countries, which want to trade with the ASEAN market, Philippines could be the
gateway for them. BPO Philippines can get a shot in the arm.
Minimal Labour Rates
Salaries are way lower than the United
States, almost 50% less. Coupled with wages electricity, communication and
housing rents are much lower than the USA. But it does not necessarily mean
that quality is compromised. The yawning gap between labor cost, the effectiveness of operations and benefits can make
the Philippines a lucrative proposition in comparison to other countries. So
unlike other countries in Philippines companies can expect more even if they
pay less. Either way, it is a win-win situation for business owners.
Talent Galore
The success of the Philippines CallCentres can also be attributed to the fact that there is a teeming
population who are really talented and apt for the job. They are ensuring that
there is a boost in the growth towards the upward direction by recognizing this growth and ensuring that it keeps that way. An online learning platform by
the name of Kalibrr is tapping this pool of talent to ensure further growth.
Affinity to American Culture
Filipinos have a strong affinity
towards American culture and hence they have the greater adaptability to
emulate their culture and accent better. Their spoken English is much better
and hence, they have a better chance of speaking the language and making themselves
understood. They are far more compatible with the American culture, given that
they were colonized before by a host of
countries like Portugal, Spain, Japan and, of course, The USA. This makes them
a country more adaptable and susceptible to other cultures. They were
influenced by other cultures and their cultures, ethics, values and so on. This
helped them construct their character which is helping them to stand them in
good stead today and the BPO Philippines is enjoying a place under the
sun.
Work Ethics Par Excellence
Professionalism seems to the Filipinos
buzz-word. Yes, their values, culture, work ethics and general bonhomie creates
the right kind of work atmosphere. They don’t compromise on fun and yet don’t
let that tower over integrity and responsibility. That is why the call centers in the Philippines are enjoying
such a good run in the market.
Time Difference does not matter to
Filipinos
The reason that the country is enjoying
such an elevated status in BPO Philippines is that Filipinos are very flexible and night shifts and erratic
schedules do not matter to them. They are accommodating to the requirements of
the clients residing in different countries.
The destination is Ideal for Work as well as Play
A country which is not only not only
equipped with world-class technologies but also scores pretty high on scenic
beauty. Investors can enjoy a jolly good time enjoying the beaches and also business prospects. Investors are as much attracted to the virgin beaches and historical
sites as the business opportunities. Naturally,
Philippines call centers get a
major boost as a result of that.
It is Start-up Conducive
Not only big business can reap the
benefits of the outsourcing business but also small companies which are about
to start can also benefit. Salaries of full-time workers can start from as
little as $200 to $ 400 and the entire team can provide services for as paltry a sum as $2000. That’s pretty small
compared to other countries, providing similar services.
Economic Stability and Growth
Philipines as a country has been fairly
stable for the past decade. Though it’s history has been marred by instances of
conflicts largely owing to the dictator Marcos. But that is indeed history now,
the government is ensuring that the current problems like poverty bureaucracy
do not shackle the growth of the Philippines Call Centers. Also, its
economic growth is quite steady growing 5% every year. It has cushioned itself
from the rising fuel prices and food prices, market volatility in general. The global recession has not been able to
create a dent in the economic stability of the country.
The success of the BPO Philippines industry has given an impetus to major growth spurt to the economic growth of
the country as well clearly shooting almost 6% growth in Gross Domestic
Product. This unprecedented growth has given rise to other industries as well
creating millions of job opportunities for the people. This has prompted from
young job-seekers to stay put in their country instead of moving out to other
countries for seeking jobs.
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