5 Key Factors that Contributed to the Growth of BPO Industry in the Philippines

The Philippines has emerged as a top Business Process Outsourcing industry. Over the years, the BPO industry in the Philippines the country has surpassed its competitors like Malaysia, India, Indonesia, China, Myanmar, and more. Today, big and small companies, all rely on Filipinos back-office services, customer support, creative services, IT support, software development and most importantly contact centers. 

There are many reasons why companies prefer call center outsourcing, especially to the BPO Philippines. Outsourcing outbound call center services, as well as inbound call center services, are the latest trend that entrepreneurs have complete faith in. For many companies, this strategic move comes only after their customer base has increased significantly. By partnering with offshore BPOs, the businesses are able to reduce the burden of essential yet redundant task like documentation, data entry, customer inquiries and more. Callcenter outsourcing is one of the most important segments of the Philippines BPO industry. Without setting up an additional department, outsourcing call center services in the Philippines has numerous benefits. Here are some best reasons why businesses prefer outsourcing inbound and outbound call center services to the various cities of the leading offshore call center destination like Manila, Cebu, Clark, Davao City and more. 

1.    Low-Cost Operations: One of the top reasons why call center outsourcing is a rising trend because it reduces operation cost massively and enables businesses to save more money. The Philippines offer low-cost labor and quality services. When compared to western countries, the salary offered to the employees of outbound and inbound call center services is much lesser. Additionally, the operational cost is also significantly lower than the companies located in Latin America, Europe, and other places. This means outsourcing contact centers in the Philippines give companies opportunities to save money and maintain their capital. 

2.    Efficient Communicators: Filipinos are considered great communicators because they are proficient in verbal and written English. They not only have excellent English language communication skills, but they also possess a neutral accent. This means that they speak English without any accent. This is exactly why British and American companies prefer hiring Filipino call centers as it is easier for Westerners to communicate with them. They are confident and fluent in the English language and can carry out effective communication.

3.    Support from the Philippines Government: In less than two decades, the Philippines has risen to become the leading BPO industry, globally. None of it was possible without government support. The Philippines government has offered generous support and initiated programs to encourage the growth of the industry. The government offers tax incentives, and training programs to encourage foreign investments. Over the years, the industry has become to one of the biggest contributors to the economy. Forecasters have predicted constant growth for the industry until 2020.

4.    Educated and Skilled Professionals: Besides speaking excellent English, the Philippines boasts of the talented and highly educated young crowd, ready to be employed. With a high literacy rate, the universities across the countries offer programs that provide knowledge and skills required for inbound and outbound call center service companies. Therefore, many businesses want to partner with call centers located in the Philippines.

5.      Apart from these reasons, the Filipinos are respected for their world-class work ethics and hospitable attitude. At the same time, the companies established here offer state-of-the-art technology that is key for a successful business venture. The quality of service provided by these offshore partners is excellent. It helps the businesses in the BPO companies in the Philippines to focus on achieving their core missions and goals.

Staff Leasing Services in the Philippines

Staff leasing Philippines is made to help foreign companies outsource the non-core and other back-office functions to a loyal team of employees in the Philippines. This allows them to concentrate on their core competencies to attain business goals and reserve more capital to their revenue-generating business units in their head office abroad.

Benefits of Availing Staff Leasing Services

Cut Costs, Increase Productivity

One has to cut your payroll up to 70% or more while you have to increase the output of your staff by hiring more employees without raising the staffing costs. Outsourcing non-core functions is a highly talented dedicated virtual team, at just a fraction of the cost, so you can focus on your core business, boost the productivity and improve on your bottom line.

Contract Duration

All the leased employees fall under the one company umbrella with complete payroll and HR services. Contracts forms six-month minimum. If you plan your business in the Philippines you have the option to transfer your dedicated employees to a new company.

Handling Recruitment process for you

The recruitment process usually runs for 40 business days or fewer if the ideal candidates are already in the in-house talent pool. We source for candidates by using active and passive talent sourcing methodologies to maintain a recruitment funnel filled with top-performing professionals coming from multiple industries.

Centralize Focus on Your Internal Team Abroad

Staff leasing in the Philippines  helps delegate your repetitive, time-consuming, and highly technical business processes providing a dedicated team of professionals so you can easily minimize your in-house team abroad. They also provide key value-added services such as payroll and HR management to manage your offshore team’s salary compensation and benefits, termination and retention, employment contracts and labor-related issues.   

Most staff leasing services provide an equal allocation of work responsibilities to create a team capable of producing the desired work output or helping meet the complete demands of your projects. With this, you can provide more focus on profit-generating internal teams and improve the products or services to boost company growth.   

Acquire Access to Flexible Office Spaces and Amenities

Staff leasing services offer modern plug-n-play office space rentals with fully-furnished facilities and flexible workspace capacities. You can select between a coworking space or a private office for the offshore employees. They provide flexible leasing arrangements and fair pricing rates, charging the clients a standard fixed rate on a workstation per person on a monthly basis.

Reduce Risks and Liabilities From the Enterprise

Most Staff Augmentation model offers a co-employment contract that requires both client and service provider to share a basic degree of liability and responsibility for the employees. As such, they act as a co-employer of your offshore staff in the Philippines and manage liability for their payroll, labor relations, workplace equipment and safety, and tax-related government compliance.

BPO Services- The New Face of Marketing

With the advent of technological metamorphosis and new advanced communications channels, the BPO industry has grown by leaps and bounds. Hiring professional BPO services can really reduce operational expenses and increase the overall productivity of business processes. 

BPO can fall under the paradigm of back-office outsourcing, which includes internal business functions such as human resources or finance and accounting outsourcing services Philippines, and front office outsourcing, which includes customer-related services.

Business Process Outsourcing contracts outside a company’s country are called offshore outsourcing. A BPO that is contracted to a company's nearby country is called nearshore outsourcing.

The marketing gimmicks- not mere Sales and Advertising

As inbound marketing strategies continue to grow and evolve around various social networks, savvy business marketers are taking traditional drives and changing them into useful tools for sales to participate in the inbound marketing process. Today, all companies should adopt well-defined and all-inclusive marketing strategies that include equal parts of inbound and outbound campaigning. 

The past few years have seen BPO providers invest largely in the tools and capabilities needed to help their clients better understand consumer sensibilities, as well as their thinking, and then achieve greater effectiveness in responding to this market feedback. The key point here could be anything from social media monitoring to internal business analytics and intelligence. And many are actively indulging in social media monitoring, advisory capabilities, and data analysis to support their clients with an awareness of current and future customer viewpoints, and understanding best how to respond to the pros and cons of the system.

Marketing Objectives

The different marketing objectives are the following:

•  Lead Generation
• Sales Transaction
• Customer Retention
• Upselling & Cross-Selling Objective

Other Marketing Methods
 

Complementing other Marketing Efforts, direct marketing through a BPO can also work wonders. The company may contact a specific set of customers to whom direct mailers are sent.

 Marketing research tool- to measure the level of customer satisfaction, a sample database that has experienced the service is contacted. They are then asked to rate the service across various parameters which are essential for maintaining quality. The scores, in turn, are used as a guiding tool to enhance customer satisfaction & build a customer base. This model is used by service industries like Airlines and Hotels.

 Lead Generation Methods- Lead generation methods can be achieved with the help of postings in forums, blogs, and social networks. They allow worldwide marketing and generation of quality leads due to the heavy traffic flow. Highly targeted leads can be achieved with direct marketing e-mails.

 Business Strategy methods- Being able to contact the customer directly so that one can understand customer needs better is paramount. It is wise to slash the cost, as it will effectively reach the customer by eliminating middlemen. Using the saved money on customer service to increase customer satisfaction and build customer loyalty is a better long term strategy. 

BPO service providers and their clients are taking control in shaping a new process area. Not making time for these types of marketing activities can have a negative impact on your business in the long run. Fortunately, marketing business process outsourcing (BPO) is an ideal solution to the problem and can help your business get new customers through the use of talented and well-informed marketing BPO professionals.

Types of BPO’s in Philippines

Philipines as a country has been fairly stable for the past decade. Though it’s history has been marred by instances of conflicts largely owing to the dictator Marcos. But that is indeed history now, the government is ensuring that the current problems like poverty bureaucracy do not shackle the growth of the Philippines Call Centers. Also, its economic growth is quite steady growing 5% every year. It has cushioned itself from the rising fuel prices and food prices, market volatility in general. Global recession has not been able to create a dent in the economic stability of the country.

The success of the BPO Philippines industry has given an impetus to major growth spurt to the economic growth of the country as well clearly shooting almost 6% growth in Gross Domestic Product. This unprecedented growth has given rise to other industries as well creating millions of job opportunities for the people. This has prompted from young job-seekers to stay put in their country instead of moving out to other countries for seeking jobs.

Amongst the top benefits of outsourcing cost effectiveness can be regarded as the primary one. In general, it is thought that in order to seek cost effectiveness quality languishes behind. This is where the call center of the Philipines scores over its nearest rivals. It provides services which can almost be branded as impeccable.

The Philippines call centres have been in the country from 1997 but it was only after ten long years that the Philippines managed to forge ahead of its nearest competitors with top BPO companies in the world. In 2010, it also managed to edge past its nearest rival India. There’s nothing to stop its juggernaut as the only way the Philippines sees its growth is the upward direction. A supportive government which always takes care of its business ventures, Philippines can continue its steady run. The Philippines Government has also marked ten cities where it wants to build its hub for its call center Philippines. Davao, Metro Laguna to name just a few.

No wonder, Philippines is surging ahead and how!

 Call centres in the Philippines are ensuring that that they keep the investors happy and interested.

·         Call Center- It is the most important and the reason why foreign investors are attracted in the first place to the country. Plush offices are scattered all over the country and give evidence in itself that the BPO Philippines means big business!

·         IT services- IT services like programming and software development are also rising up the popularity charts and hence a reason for outsourcing to be the reason why foreign investors are queuing before the Philippines.

·         Marketing with the help of internet- This industry is gaining steady momentum. The Philippines offer nominal rate in comparison with other countries.

·         SEO- This is industry is fast climbing the popularity charts, in terms of outsourcing.

·         Virtual employees- Companies choose Filipino workers because they work for less payment.

Business Process Outsourcing in The Philippines was acknowledged as “Sunshine Industry,’ with top BPO companies in the Philippines. The 2000s witnessed massive growth for the industry. In 2008, the Philippines surpassed India and became the Capital of Call Center global Industry.